Pet Packaging the mother of my Cola Beverages started its operation in 1994 as a bottled water manufacturer when hygienic bottled drinking water was merely a concept in Sri Lanka.
Asia Pacific is further widening the growth gap between east and west, as it continues to be the strongest performer in beverage packaging. PET, beverage cans and brick liquid cartons saw the most dynamic growth, due to their low cost and rapid growth in key end user categories such as bottled water, RTD tea and juice. Asia Pacific offers ample opportunities for packaging manufacturers; however, value-for-money solutions will be instrumental to success, due to the low incomes of most consumers. Driven by strong growth in China, Asia Pacific has become the leading contributor to global beverages packaging industry, with a CAGR of 7% over 2009-2014. However, China is not the only significant contributor, with India seeing dynamic growth in 2014.
With a 13% total RTD volume CAGR over 2009-2014, energy drinks were the fastest growing category in soft drinks, which saw a 4% CAGR. Growth is, however, beginning to slow as the category becomes more mature. Over the 2014-2019 period, an 8% total RTD volume CAGR is projected. The top five markets for energy drinks in total volume terms are the US, China, the UK, Vietnam and Japan. In total value terms, the top five markets are the US, China, Japan, the UK and Brazil. Energy drinks companies see China and Brazil as key focus markets for the future. Companies are expected to launch more natural, zero-or low-calorie, reduced-caffeine varieties, with green coffee bean or tea extracts and fruit juices, instead of powdered caffeine and taurine, to address consumer and governmental concerns about the safety of high-caffeine drinks.
While the Amazon Basin is home to the world's largest tropical rainforest, the region consists of a number of ecosystems ranging from natural savanna to swamps. Even the rainforest itself is highly variable, tree diversity and structure varying depending on soil type, history, drainage, elevation, and other factors. This is discussed at greater length in the rainforest ecology section. Today the Amazon River is the most voluminous river on Earth, eleven times the volume of the Mississippi, and drains an area equivalent in size to the United States. During the high water season, the river's mouth may be 300 miles wide and every day up to 500 billion cubic feet of water (5,787,037 cubic feet/sec) flow into the Atlantic. For reference, the Amazon's daily freshwater discharge into the Atlantic is enough to supply New York City's freshwater needs for nine years. The force of the current -- from sheer water volume alone - causes Amazon River water to continue flowing 125 miles out to sea before mixing with Atlantic salt water. Early sailors could drink freshwater out of the ocean before sighting the South American continent. The river current carries tons of suspended sediment all the way from the Andes and gives the river a characteristic muddy whitewater appearance. It is calculated that 106 million cubic feet of suspended sediment are swept into the ocean each day. The result from the silt deposited at the mouth of the Amazon is Majaro island, a river island about the size of Switzerland.